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Microsoft Officially Announces Zune
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picaman
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PostPosted: Thu Sep 14, 2006 11:32 am    Post subject: Microsoft Officially Announces Zune Reply with quote

I have only one thing to say:

Brown? That's appropriate.

---------------------------------

From the Wall Street Journal:

Microsoft Corp. unveiled details of its first Zune digital media player, which it hopes to have in stores this holiday season to challenge Apple Computer Inc.'s popular iPod players.


The Zune will come in white, brown and black versions
The Redmond, Wash., giant said its Zune player will be available in three colors - black, white and brown - but did not disclose pricing or provide a launch date for the device.

"The digital music entertainment revolution is just beginning," said J Allard, vice president, design and development, at Microsoft, who is heading its Zune project. "With Zune, we are not simply delivering a portable device, we are introducing a new platform that helps bring artists closer to their audiences and helps people find new music and develop new social connections."

Microsoft said the Zune will feature a 30 gigabyte hard drive, built-in FM tuner and wireless networking capability. The Zune, which will be linked to a new music store run by Microsoft, will be available later this year. Many of the device's technical details were disclosed last month in a regulatory filing by Toshiba Corp., which is manufacturing the device for Microsoft.

The announcement comes two days after Apple unveiled its new lineup of iPod players, including an 80 gigabyte model, and added movie downloads to its iTunes store.
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Doug Eldred
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PostPosted: Thu Sep 14, 2006 11:36 am    Post subject: Reply with quote

Pictures galore: http://www.microsoft.com/presspass/presskits/zune/default.mspx

Doug
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Fox
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PostPosted: Thu Sep 14, 2006 11:56 am    Post subject: Reply with quote

It's not very attractive. One typical difference between Microsoft and Apple products.
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Bandit Bill
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PostPosted: Thu Sep 14, 2006 12:51 pm    Post subject: Reply with quote

Anyone tech savvy already has an iPod. The rest of the world will be getting one for Christmas.

I really don't know why companies keep throwing their money down the toilet trying to compete with the iPod. You're better off selling the 3007th "made for iPod" accessory.
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Raid
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PostPosted: Thu Sep 14, 2006 2:26 pm    Post subject: Reply with quote

There are a lot of people who don't like iPods y'know. I was actually amazed at how the iPod doesn't have a custom equaliser for example, when my 4 year old 256mb Creative flash player, with a screen you can barely even read does. If Creative had made mac drivers (for my 5gb Zen micro), I'd never have even considered getting an iPod.

Don't lump everybody into the "we love the iPod!" crowd, because it simply isn't true.
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microfox
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PostPosted: Thu Sep 14, 2006 2:52 pm    Post subject: Reply with quote

Raid wrote:
There are a lot of people who don't like iPods y'know. I was actually amazed at how the iPod doesn't have a custom equaliser for example, when my 4 year old 256mb Creative flash player, with a screen you can barely even read does. If Creative had made mac drivers (for my 5gb Zen micro), I'd never have even considered getting an iPod.

Don't lump everybody into the "we love the iPod!" crowd, because it simply isn't true.



Without mac drivers, I can connect my Creative Labs Zen USB 2.0 (20Gb) to mo my mac mini without any problem. There's even an ITunes plugin for it + XNJB, that work perfectly.

http://www.wentnet.com/projects/xnjb/

My wife has bought an Ipod (had to return it because of a battery problem) and I would never have traded my Zen and its features, for it. If I were 45 years younger I could prefer an Ipod for its look but I have other priorities, now.
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Last edited by microfox on Thu Sep 14, 2006 4:30 pm; edited 1 time in total
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Raid
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PostPosted: Thu Sep 14, 2006 4:01 pm    Post subject: Reply with quote

Unfortunately, whilst I could add music via XNJB, my XBox 360 wouldn't see any additional tracks, and it would still see album folders that I'd deleted, so I imagine it wasn't building the database properly.

To be honest, I did need a higher capacity player anyway, so it's not too big a deal.
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devo
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PostPosted: Thu Sep 14, 2006 4:03 pm    Post subject: Reply with quote

I'll give Microsoft some credit for the widescreen display, but that's about it. I was a little disappointed that Apple didn't release a new sixth generation widescreen iPod earlier this week. I would've bought one in a second. Sad
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Raid
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PostPosted: Thu Sep 14, 2006 4:19 pm    Post subject: Reply with quote

I could actually see this doing very well. What they need to do is make sure it's as integrated into media player as an iPod is integrated into iTunes. Fully automatic updating is a huge plus with the iPod for me. The wireless networking is a very nice idea too, particularly if it can be accessed by any PC without software installation; it could be used to take videos to a friend's house, or possibly even with Apple's new iTV (perhaps unlikely, but it'd be a neat feature if it did).

I'm really not sure why they'd bother with a brown version though. High tech mobile gadgets need to look modern, and brown... doesn't.
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devo
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PostPosted: Thu Sep 14, 2006 4:29 pm    Post subject: Reply with quote

Raid wrote:
I'm really not sure why they'd bother with a brown version though. High tech mobile gadgets need to look modern, and brown... doesn't.


They probably don't plan on selling a lot of brown models. I'd say it was just released to help them separate their line from the iPod. When's the last time you went into Circuit City or Best Buy and said " Hey, you got that in brown?" Laughing
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Bandit Bill
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PostPosted: Thu Sep 14, 2006 4:49 pm    Post subject: Reply with quote

Raid wrote:

Don't lump everybody into the "we love the iPod!" crowd, because it simply isn't true.


Of course not "everyone" fits into the "we love the iPod" crowd. But over 80% of the market fits into that category.

I'd be interested in knowing if any other player has made a profit after R&D and advertising costs. If so, what product and how much profit?

My guess is that more people will buy/get an iPod this Christmas without even knowing what an iPod is, or how it compares to other MP3 players than all other MP3 players combined this holiday season including the "Zune".

I'm not an analyst, but you can see more than one analysts opinion on the success of the Zune at macdailynews.com
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Bandit Bill
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PostPosted: Thu Sep 14, 2006 4:59 pm    Post subject: Reply with quote

devo wrote:
Raid wrote:
I'm really not sure why they'd bother with a brown version though. High tech mobile gadgets need to look modern, and brown... doesn't.


They probably don't plan on selling a lot of brown models. I'd say it was just released to help them separate their line from the iPod. When's the last time you went into Circuit City or Best Buy and said " Hey, you got that in brown?" Laughing


Maybe brown will be popular with people with wood grain dashboards.

iPod connectivity in the car is an option by 70% of the American automobile manufacturers and the Zune has 0%.

I'm sure with brown as an option things will change Wink
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devo
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PostPosted: Thu Sep 14, 2006 5:09 pm    Post subject: Reply with quote

Bandit Bill wrote:


I'm sure with brown as an option things will change Wink


Or you could give this guy a call.

http://www.flickr.com/photos/zapwizard/sets/476089/

Razz
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microfox
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PostPosted: Thu Sep 14, 2006 5:21 pm    Post subject: Reply with quote

Bandit Bill wrote:


Of course not "everyone" fits into the "we love the iPod" crowd. But over 80% of the market fits into that category.

My guess is that more people will buy/get an iPod this Christmas without even knowing what an iPod is, or how it compares to other MP3 players than all other MP3 players combined this holiday season including the "Zune".


Do you mean like people buying a PC with Windows without even knowing what a PC or Windows is ? or having compared that computer to other computers with other operating systems ?

90% (Plus) of the people can be wrong, sometimes...
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Bandit Bill
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PostPosted: Thu Sep 14, 2006 5:52 pm    Post subject: Reply with quote

microfox wrote:
Bandit Bill wrote:


Of course not "everyone" fits into the "we love the iPod" crowd. But over 80% of the market fits into that category.

My guess is that more people will buy/get an iPod this Christmas without even knowing what an iPod is, or how it compares to other MP3 players than all other MP3 players combined this holiday season including the "Zune".


Do you mean like people buying a PC with Windows without even knowing what a PC or Windows is ? or having compared that computer to other computers with other operating systems ?

90% (Plus) of the people can be wrong, sometimes...


Exactly. The iPod is to MP3 players, as Kleenex is to tissues, as Q-tip is to cotton swab.

Even if something is WAY better than an iPod there is still a huge challenge to make a profit off of that device. Can you imagine the marketing dollars that would need to be involved to change peoples thinking. It is absolutely amazing how the iPod has become the generic word for MP3 (digital audio player). Almost nothing will be able to change this.

Sure there will be room for others in the market. But for another player to dominate the MP3 market is almost impossible. Just look at how much (in my opinion) better OSX is than Windows.

I'm happy with where Apple is and some people will be happy owning a Zune. Whether MicroSoft makes money on the Zune remains to be seen. But I'm sure they are going to throw a lot of money at it trying.
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